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"". As early as in 1999, Anta with "CCTV + sports star" way, and rapidly enhance sales, rapid development. In the next few years, a foamposites for cheap ccording to statistics, more than 40 Quanzhou sports brands have imitated this "made card" approach, and have invited stars and cctv. in addition, sports shoes enterprises "vigorous" "listing campaign" has also attracted the support and attention of the sports administrative departments and the government. It is reported that the city of Jinjiang for supporting the listing of enterprises set up special funds, companies can get at least 4 million of the financial subsidies, and comprehensive guidance and support for the enterprises in the listing qualification, procedures, risk assessment, economic research etc.. 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Beginning in 1999, the spokesman has Kong Linghui, Battelle, Wang Hao, Feng Kun and other athletes, these athletes sports spirit and s jordan retro 14 white/fuchsia blast/black ports values, Anta brand value injected vitality. domestic professional sports brand PEAK CEO Xu Zhihua said, "in the face of rising prices of raw materials, enterprises can not be cost pressure to the consumer, should start from the brand building, the added value of products, enhance the bargaining space, thereby enhancing the ability to control risk." The industry experts said, "in the rising costs and increased competition in the industry context, the brand value competition has become the ultimate competition between enterprises, and enhance brand value has become the survival of enterprises today."." in China, many small and medium-sized shoe enterprises started to realize the self value of its own brand, please spokesperson for the promotion of the brand, this brand will not only build out, can also form better affinity with consumers. For small and medium-sized shoes enterprises, to the hearts of the people as their own brand of technology support, I believe it can open how to break through this idea, and cater to the consumer psychology. nowadays, with the fierce competition in the market, more and more shoes enterprises are facing the "Red Sea" of homogenization competition September, wantaisheng's "U.S.POLO ASSN." business activities held in Jinjiang in 2010 spring and summer new conference, officially launched the zero inventory to join the new mode, become Jinjiang enterprises orders during the peak, one of the most eye-catching highlights. previously, Jinjiang sports brand, knoch has launched bedat also joined the "zero inventory" mode. Jinjiang sports brand is so keen to join the "zero invento air jordan 11 space jam for sale ry" phenomenon, to reminiscent of Adidas recently came to raise a Babel of criticism of inventory "incident" inventory "has become a popular term for this year. in such a situation, in order to attract franchisees to expand the terminal, Jinjiang sports brands have launched "zero inventory" phenomenon is not difficult to understand. However, affected by the financial crisis, "zero inventory" franchise can produce the expected effect? "Zero inventory" to join, can become the next terminal model of it? For the vast number of enterprises in Jinjiang, what is the reference value and inspiration? "zero inventory" does not mean no inventory literally, "zero inventory" seems to mean no inventory, but in fact, Jin enterprises have implemented "zero inventory" does not mean that there is no inventory. " " zero inventory "is not meant no inventory, but inventory will be reduced to a minimum, mainly refers to not allow the franchisee to assume any inventory risk, stock company uniform small back to discount stores selling processing mode." Knoch brand center director Yuanzhang Tang explained. "for example, businesses can target a product to try to sell rauchfuss, first set a small amount of goods, the market effect of feedback according to the actual situation, with the company's orders, this way can effectively avoid businesses because of the area and the judgment of the market and lead to poor sales of the goods occurs." as the "zero inventory" mode to join one of the pioneers of Kilinochchi, take the "zero inventory management, direct" franchise model, namely mobile order mode for all stores using direct management, a quarter of goods 100% withdraw original way of operation. "zero inventory" in the implementation of a year after joining rauchfuss "market, the effect is very good, since the implementation, we in the country has continued to have dozens of stores, and in the near future will also have a number of stores opened." Tang Yuanzhang to knoch's own example, tells the story of the "zero inventory" to join in the terminal expansion on the "immediate" effect. as the "zero inventory" joining mode of new entrants -- wantaisheng, the franchise model is mainly in the brand and price competitive advantage on the basis of the "protected area", is to ensure that the dealer's goods have higher profit margins compared with common brand, for some) as Nike basketball series is quite prestigious combat, LeBron Soldier 9 (soldiers 9) has been NCAA elite love the team combat shoes, LeBron Soldier overwhelmed 9 again the subjective and objective of the University of Arizona PE two-color field release were selected traditional monochrome flagship, tailor sub grand classic dark red details modified form two models present. source: IG aplayersprogram& nbsp; & nbsp; & nbsp; & nbsp; & nbsp; [Chinese shoes Network - Brand Dynamics] 2013 winter Adidas training to upgrade fabric technology and a variety of dazzling color combination, full injection of winter sports equipment, bring The new season winter series of single products. 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In the past 14 years, increasingly affluent Chinese consumers stylish, modern youth groups and the Beijing Olympic Games have helped adidas in China has made rapid development, China has become the world's second largest market for Adidas. In order to strengthen the leading position in China, Adidas has launched the "road towards 2015," China's strategic plan, which is a five-year blueprint to expand growth, increase capacity. According to this plan, by 2015, every year we are expected to achieve double-digit growth. (Chinese shoes Network - the most authoritative and most professional shoe News Media Partner: shoes famous network & nbsp; global fashion brand network.)